The smartest way to advertise on Radio

Radio Dhoom 104.8 Advertising

    USPs :
  • Jharkhand Cities
  • Middle Aged and Young Aud
  • 7,38,000
  • 2 Cities

Cosmopolitan Radio Station? Jharkhand’s No. 1 station Radio Dhoom plays music without any language discrimination. It airs exclusively for the people of Ranchi and Jamshedpur. It appeals to young and mid-aged lot alike and ad spots with Radio Dhoom are sure to find its mark in the two cities.

Location: Select your preferred City below to view rates

Advertising Options: Check out all the promotional options available

Pre-defined time slots offered by Radio Stations for brands to promote themselves. These are the primary advertising elements radio offers, the oldest in the game. Whatever innovations you add to your ad campaign, FCTs are the MUST HAVEs!
Commercial times are further classified on the following basis:

Prime Time: 7am - 12noon, 5pm - 11pm..
Non Prime Time: 7am - 12noon, 12noon - 5pm, 5pm to 11pm..
The Entire Day: 12noon - 5pm.

Popular RJ’s can be rewarding influencers for your brand because of their huge fan following. The approaches differ, accordingly the content and the type of audience. So, it is important that you carefully select the RJ you would like to endorse your brand. Which RJ would be the best for your brand? Consider the required location, your preferred station, and most importantly target group. Will they follow what the RJ certifies?

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Radio sponsorships generate brand awareness through association with a radio station’s programmes. A strong positive association is built in the listener's mind, between the brand name and the attributes of the sponsored programme.

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The radio station talks about the advertiser and asks questions giving the listeners a chance to win related prize provided by the advertiser.It is often the only way an advertiser can have access to the much coveted presenter live reads.

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Acquire undivided attention by consuming all available ad spots within a time frame. Here your brand constantly keeps tapping the listeners mind to instill his top of mind awareness. Make sure it doesn't get repetitive though!

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Here the radio station’s presenter and its team broadcasts off-site as per the advertisers desired venue.This is a premium innovation but it's worth the cost to drive maximum listeners attention to your brand.

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  • Campaign Planning
  • Ad Creative Development

Campaign Planning

Media Planning Help

Based on your objectives,target audience and budget our experts will help you book Ads in the right radio stations at the right right times at the right cost.

Minimum Ad Length & Campaign Duration

Minimum Ad length has to be 10-seconds and campaign duration should be atleast 1 week.

Ad Frequency

You need to play your Ad's atleast 5 times daily.

Booking Deadline

Make sure to book your ads at least 2 days prior to the release date.

Tracking a Campaign

We share with you a log report to help you enable trace your Ad.

Final Proof of Execution

A Broadcast Certification

Ad Creative Development

Recording A Jingle

If your bill amounts to Rs.30000 & above get complimentary ad recording services with two edits, free of cost!

Providing Ad Creative

You can submit your radio jingle or voice over ads in MP3 or WAV format at our website or mail it to our executives.

Play more than 1 Creative

Simply let us know you need to rotate your ad creative playlist and we would do the rest.

Cost of a Jingle/ Voice-Over Ad

You only need to pay Rs. 3000/- for Jingle or Voice-Over ad. A professionally prepared jingle by Jingle India will cost you Rs. 25000/-

Edits to Ad Creatives

Once your ad creative is ready we share it with you for approval you can have maximum of 2 edits on per Ad creative.

Advance Payment

Pay an advance of Rs. 2000 while jingle creation and the rest when confirming the campaign.


Advertisement Charges

Ad rates charged on per seconds

If our website lists Rs 500 as the rate for a radio station in a city, it means that if you play a 10-second ad once on that radio station in that city, it would cost Rs. 500. So if you play a 20-second Ad 4 times for 7 days, the cost would be Rs. (500 X 20*4*7)/10 = Rs. 28,000.

First Time Advertiser

If you are a first time advertiser you will get the bets negotiated deals and incase you have already inquired for rates elsewhere or have advertised before the rate shared with you by the radio station would be the final one.

Discounts for Radio Ads

Discounts on Radio Ads depend upon the volume of your ad buying. The more the volume, the lower ad rates you will get.Discounts also depends on crisp information from the advert.

3 Rates for 3 Time Slots

You can advertise during 3 slots – The Entire Day, Prime Time and Non-Prime Time, all of them have different ad rates. Prime Times are our costliest offering yet The Entire Day package is most fruitful one.

Ad Campaign Cost depends upon

Your Ad campaign cost depends on the choice of your radio station, location, Ad duration, tenure, frequency and Ad slot.

Service Tax is Mandatory

Since buying ad spots is a service, our clients need to pay a 14.50% of service tax.

WHY ADVERTISE IN Radio Dhoom 104.8?

Why Advertise in Radio Dhoom 104.8?

The Daily Prabhaat Khabar finally decided to move into the zone of providing light entertainment to people after catering to the human need of inculcating political and social awareness. Have you ever heard of a cosmopolitan radio station? Well, here's one right at the heart of Jharkhand. They have interesting mixed-bag playlists that attract all and sundry. Bhojpuri to Hindi to Punjabi, this station does not discriminate. The youth populous of the area form the biggest section of this channel's fandom. Social issues to local events, the station lends coverage to wide range of topics, which only means that it has a most wide array of listeners imaginable. Gentlemen householders to carefree teenagers, you can reach out to almost anybody.

Radio Dhoom 104.8 is the right place for you because:
•    It will give you an unimaginably massive coverage in the two major urban centres of Jharkhand, namely Raanchi and Jamshedpur.
•    You can advertise here at the most affordable rates imaginable.
•    You have a varied choice of target audiences given the different types of programmes that cater to different tastes.
•    You may choose to propagate your product in any manner, starting from program sponsoship to back-to-back RJ mentions among 11 choices at least.

releaseMyAd will assume the responsibility of taking you to your customers through the radio media. Do you want a gripping voice-over or is it a snazzy jingle that you want? What is your choice? We shall see to it that whatever the means, your product's value is effectively communicated to all your prospective customers. Media planning to creative development, we shall take care of everything. All tell us your needs and leave the rest to us.