Radio Dhamaal 106.4 FM Advertising

    USPs :
  • 7 States
  • Tier II & III
  • 25,64,000
  • 10 Cities

Radio Dhamaal has an unconventional reach into the towns of India. It reaches 7 states and makes its presence felt in Tier II & Tier III towns of India. The station is mindful of the regional languages, diverse interests, religious and ethnic origins of its listeners. Advertise with Radio Dhamaal to reach the young guns of India through a zany, witty and pulsating medium.

Location: Select your preferred City below to view rates

Advertising Options: Check out all the promotional options available

Pre-defined time slots offered by Radio Stations for brands to promote themselves. These are the primary advertising elements radio offers, the oldest in the game. Whatever innovations you add to your ad campaign, FCTs are the MUST HAVEs!
Commercial times are further classified on the following basis:

Prime Time: 7am - 12noon, 5pm - 11pm..
Non Prime Time: 7am - 12noon, 12noon - 5pm, 5pm to 11pm..
The Entire Day: 12noon - 5pm.

Popular RJ’s can be rewarding influencers for your brand because of their huge fan following. The approaches differ, accordingly the content and the type of audience. So, it is important that you carefully select the RJ you would like to endorse your brand. Which RJ would be the best for your brand? Consider the required location, your preferred station, and most importantly target group. Will they follow what the RJ certifies?


Interested? Select where to Advertise

Get Started

Radio sponsorships generate brand awareness through association with a radio station’s programmes. A strong positive association is built in the listener's mind, between the brand name and the attributes of the sponsored programme.


Interested? Select where to Advertise

Get Started

The radio station talks about the advertiser and asks questions giving the listeners a chance to win related prize provided by the advertiser.It is often the only way an advertiser can have access to the much coveted presenter live reads.


Interested? Select where to Advertise

Get Started

Acquire undivided attention by consuming all available ad spots within a time frame. Here your brand constantly keeps tapping the listeners mind to instill his top of mind awareness. Make sure it doesn't get repetitive though!


Interested? Select where to Advertise

Get Started

Here the radio station’s presenter and its team broadcasts off-site as per the advertisers desired venue.This is a premium innovation but it's worth the cost to drive maximum listeners attention to your brand.


Interested? Select where to Advertise

Get Started

Frequently Asked Questions? We've got them answered

Media Planning Help

Based on your objectives,target audience and budget our experts will help you book Ads in the right radio stations at the right right times at the right cost.

Minimum Ad Length & Campaign Duration

Minimum Ad length has to be 10-seconds and campaign duration should be atleast 1 week.

Ad Frequency

You need to play your Ad's atleast 5 times daily.

Booking Deadline

Make sure to book your ads at least 2 days prior to the release date.

Tracking a Campaign

We share with you a log report to help you enable trace your Ad.

Final Proof of Execution

A Broadcast Certification

Ad rates charged on per seconds

If our website lists Rs 500 as the rate for a radio station in a city, it means that if you play a 10-second ad once on that radio station in that city, it would cost Rs. 500. So if you play a 20-second Ad 4 times for 7 days, the cost would be Rs. (500 X 20*4*7)/10 = Rs. 28,000.

First Time Advertiser

If you are a first time advertiser you will get the bets negotiated deals and incase you have already inquired for rates elsewhere or have advertised before the rate shared with you by the radio station would be the final one.

Discounts for Radio Ads

Discounts on Radio Ads depend upon the volume of your ad buying. The more the volume, the lower ad rates you will get.Discounts also depends on crisp information from the advert.

3 Rates for 3 Time Slots

You can advertise during 3 slots – The Entire Day, Prime Time and Non-Prime Time, all of them have different ad rates. Prime Times are our costliest offering yet The Entire Day package is most fruitful one.

Ad Campaign Cost depends upon

Your Ad campaign cost depends on the choice of your radio station, location, Ad duration, tenure, frequency and Ad slot.

Service Tax is Mandatory

Since buying ad spots is a service, our clients need to pay a 14.50% of service tax.

Recording A Jingle

If your bill amounts to Rs.30000 & above get complimentary ad recording services with two edits, free of cost!

Providing Ad Creative

You can submit your radio jingle or voice over ads in MP3 or WAV format at our website or mail it to our executives.

Play more than 1 Creative

Simply let us know you need to rotate your ad creative playlist and we would do the rest.

Cost of a Jingle/ Voice-Over Ad

You only need to pay Rs. 3000/- for Jingle or Voice-Over ad. A professionally prepared jingle by Jingle India will cost you Rs. 25000/-

Edits to Ad Creatives

Once your ad creative is ready we share it with you for approval you can have maximum of 2 edits on per Ad creative.

Advance Payment

Pay an advance of Rs. 2000 while jingle creation and the rest when confirming the campaign.

Radio Dhamaal is simply fantastic! This is a radio station with a difference. It doesn't have a conventional reach. It caters to the real India living in the smaller towns of the nation. It reaches out to the small town listeners. With a wacky entertainment grid, it is a great marketing platform for those who wish to make an impression on the minds of the 'town-dwellers' of India instead of the typical city dwellers of North India.

Advertising on Radio Dhamaal 106.4 is the right choice because:

•    The channel smells of small town India and is a most effective tool for reaching out to a specific set of prospective customers.
•    You advertise within your budget here.
•    You reach out to a wide specific set of prospective customers
•    You place your ads as per your convenience and choice.

releaseMyAd is the answer to all your wishes of having a successful radio ad campaign in the eminent towns of India across Haryana, Punjab, Maharashtra, Himachal, Jharkhand and Bihar. We look after the media planning, we look after the ad development by creating a fabulous jingle or a catchy voice-over, we look after the ad monitoring and at the end of the day we look after all your needs. We have a very simple booking process. Hence, you are only a few clicks away from becoming a mainstream radio advertiser. You tell us your needs, we give you your success.

Thu, 17 Apr

Book Ads in Radio Dhamaal 106.4 Online and also get Great...

Radio Dhamaal is owned the media conglomerate of BAG Network.Radio Dhamaal is present in Tier-II & Tier-III cities ensuring radio entertainment beyond metros.It believes that the major Indian crowd resides in these regions and delivers entertainment based on their taste.It focuses on listeners that are young at heart,positive and edgy.Its programming grid is wacky,humorous and...

Read more
Thu, 06 Mar

Advertisement booking in Radio Dhamaal 106.4 gets simpler

Trying to book a radio Ad in Radio Dhamaal 106.4? Now you can book it online, hassle-free and without spending extra at www.releasemyad.fm ! ReleaseMyAd makes the booking experience more convenient and easier for you. Radio Dhamaal is the commercial FM arm of the media conglomerate of the BAG Network. Radio Dhamaal presence in Tier-II...

Read more